I’ll be discussing your Facebook page and your number of likes and follows. Page likes are a vanity metric that people attribute to “social proof”. Having a high number of likes is good although they can hurt you if they aren’t the right people. Tune in as I discuss likes on your Facebook page.
I get sooooo many emails all day every day. I know you do too! Each one from marketers is filled with lots of images, links and lots of confusion. Simplicity is the key. A confused mind, and thus a confused buyer does not buy or take action.
As the world changes due to covid, consider what you’re focusing on with your marketing. Businesses are going out of business every day. Those that survive have an opportunity to seize market share. ROI matters, but getting hung up on it can mean you lose out on market share which is long term.
Announcing the winner for the $25 gift card!
Businesses are catching on more and more that they need to be digital. Restaurants, small retail stores…even car shops. COVID is forcing a massive change in how products and services are bought and sold. Just because you have a Point of Sale system doesn’t mean you should be using that for your online store.
This is the live drawing of the giveaway!
Tomorrow isn’t a given and yet we must plan for it. Getting consumed with tomorrow leads to missing out on today and yet tomorrow can’t be ignored. Strike a balance with both. It’s different for everyone. Don’t put your head in the sand and assume all will work out. You need to constantly reevaluate your … Continue Reading
Announcing the winner of the $50 gift card. Enjoy some amazing food and a great environment. Thank you to everyone who entered!